Yesterday I was at Millbank House for the launch of Stephen Jenner's new book, "Managing Benefits: Optimizing the Return from Investments", a book I had the opportunity of reviewing, pre-publication. The book, commissioned by APM Group, will be the source reference for a new set of qualifications.
The book is at first a challenging read, stretching the reader to consider subjects as diverse as management accounting, change management and psychological research. However, I believe Steve has got it broadly right. The challenge he has identified is for organisation - public or private - to challenge the received wisdom that over time costs always must go up and benefits must go down.
Here is a video I put together about how I see this contribution to the field:
If readers and delegates approach this as a simple "how to" guide with a single process and set of supporting techniques, then they will be disappointed. Rather it is a body of knowledge for leaders to attack the dreadful waste that seems endemic in the programme/project portfolios in most organisations. There is an opportunity here to challenge received wisdom and received behaviours that start with over-optimistic plans, and end with quiet denial that benefits are not being realised.I believe the book is mis-titled: it should be "Leading Benefits Realisation", but I guess this is market branding issue.
I am convinced that this is more of a cultural challenge than a technical one.
APM Group are offering a Foundation qualification. We are already signed up to this and will be offering our unique approach to bringing this subject to life as well as getting our clients qualified. Anyone booking on this course gets a copy of Steve's book as well as the exam registration and our material.